2022

2023 Client Conference

Bank of America’s Workplace Benefits Client Conference is the cornerstone of its annual event calendar, bringing together hundreds of plan sponsors, consultants, and institutional clients to explore the future of retirement, workplace benefits and financial wellness. For the 2023 conference in Desert Springs, CA, I played a pivotal role in developing the theme, which guided every visual and strategic touchpoint, from pre-event promotion to post-event communications.

CLIENT

Bank of America

INDUSTRY

Financial Services

Conference theme

2023 Client Conference explores how Bank of America can positively impact your employees’ financial wellness and inspire better financial decisions today.

Theme tag treatment

Gradient left

Inspiring better decisions today

95%

Gradient center

Inspiring better decisions today

95%

Theme colors

Pantone 186

RGB: 277/24/55

Banking & Investing

Pantone 2925

RGB: 0/156/222

Financial Wellness

Pantone 280

RGB: 1/33/105

Retirement Strategy

Pantone 130

RGB: 242/169/0

Digital Experience

Pantone 12424

RGB: 39/159/0

Insights

Pantone 2623

RGB: 95/33/103

Cyber Security

Email Head Banners

Web Banners

Invitation Card

Agenda Booklet

Final Impact

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